Corporate Behavior for Dummies

  1. Verizon Wireless rants, raves, and whines about how the FCC regulation for wireless local number portability–letting you keep your same phone number, even when you change providers–is going to cost billions and billions of dollars. Despite the fact that the FCC regulation has been in place for years and wireless providers have chosen to ignore it, since the FCC has failed to enforce it.
  2. Take the FCC to court over the issue!
  3. After the court rules against you, give in and announce that you’re going to lead the industry and everyone should copy you, because by Zeus, you’re doing what’s best for the customer. (But only after being forced to…)